There is a kind of pride called China high speed rail, and there is a quality called Weichang aluminum.
In recent years, the rapid development of China's high-speed rail has formed a network connecting north and south, East and West. China's high-speed rail is well-known in the world and has become a "national business card" that makes Chinese people proud. On April 27, 2018, "Weichang" high-speed rail named special train officially started. Weichang aluminum has become the first all-round high-speed rail brand new benchmark in China's aluminum profile industry. In April this year, the column media large screen advertisement of Weichang aluminum high speed railway station was officially launched, which greatly broadened the publicity channel of Weichang brand.
Multi dimensional integration of media resources
All along, Weichang aluminum has been actively exploring new value points in brand construction, integrating media resources in multiple directions, comprehensively exploring contact points with consumers, deeply cultivating brand image and word-of-mouth, getting closer to consumer life and creating a better sales atmosphere.
Entering high-speed railway station to cultivate brand image and reputation
Weichang aluminum high-speed rail station column media advertising officially launched, four high-speed rail stations, 16.5 hours of rotation, 27 stations LED screen. In the right way, we will achieve 100% arrival rate and reach hundreds of millions of people.
Guangzhou South Railway Station
Shenzhen North Railway Station
Changsha South
Foshan West Railway Station
High speed rail has become the main channel of China's railway passenger transport, and high-speed rail stations have tens of thousands of people every day. High speed rail travel crowd is not only brand experience, but also consumer decision-makers. Weichang brand relies on its in-depth understanding of China's market and forward-looking strategic vision, with the advantages of high-speed rail station column media of high polymerization, high frequency and high touch, to achieve 100 million level coverage of consumer users.
High speed rail has become the main channel of China's railway passenger transport, and high-speed rail stations have tens of thousands of people every day. High speed rail travel crowd is not only brand experience, but also consumer decision-makers. Weichang brand relies on its in-depth understanding of China's market and forward-looking strategic vision, with the advantages of high-speed rail station column media of high polymerization, high frequency and high touch, to achieve 100 million level coverage of consumer users.
Creating world quality
The high-speed rail spirit of "scientific and realistic, independent innovation, catching up with and surpassing first-class, striving and dedicating" is worth learning from every enterprise. Weichang aluminum has always been creating quality with ingenuity, gaining the trust of dealers and users. In 2020, Weichang aluminum will continue to create a better future for China and even the global aluminum industry. Keep improving, opening up and innovating, integrate global resources, enhance brand value, and give back customers with better products!